It's all about perspective

Imagine a country where 99% of the people who live there have never taken an airline flight anywhere. Now imagine a business where you invite people to come and sit on a jet airliner to experience what it's like to be on one. Complete with food and beverage trays rolling up and down the aisle and getting served by people dressed as flight attendants. But you don't actually go anywhere.

And the people pay. I'm serious.

"This is your Captain speaking. Just so we're clear..... we're not going anywhere today. I'm not even going to start up the engines."