Lexus is the brand name Toyota chose to represent its luxury line of cars since the late 1980s. But that wasn't the original name that had been suggested. Any idea what it was?
Toyota was kicking around names like Celsius and Alexis. When someone on the team heard the "Alexis" proposal, the person didn't hear a woman's name but "a Lexus" instead. It stuck.
Lexus is the brand name Toyota chose to represent its luxury line of cars since the late 1980s. But that wasn't the original name that had been suggested. Any idea what it was?
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Toyota was kicking around names like Celsius and Alexis. When someone on the team heard the "Alexis" proposal, the person didn't hear a woman's name but "a Lexus" instead. It stuck.
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